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Analyzing survey data can be one of the highlights of a project, and you may be tempted to jump right into it as rapidly as possible. Don’t. Before you move forward analyzing data, you need to ensure the data is accurate. This can be done by first reviewing and then editing your data. Reviewing Your […]

Survey analysis software makes the job of analyzing survey data a whole lot easier, but it doesn’t make the task foolproof. Because humans are involved with the analysis process, there is always room for human error. Multiple errors can quickly stem from the top mistakes people make with survey analysis software, and we’ve listed the […]

Survey analysis software can help transform even the most complex survey responses into a batch of insightful results you can use to better your business. For many companies, this type of software is not merely a convenient option, but an absolute must. Here are seven things you need to know about survey analysis software to […]

In the highly regulated utility industry, customer satisfaction is paramount, and it is critical that utilities place customers at the center of planning initiatives and business strategies. Utilities realize this and are investing in proprietary and syndicated customer satisfaction research data. Many companies are exploring dashboards as a way to drive insights and distribute this […]

You know crosstab software would make your business more efficient, effective and insightful. But you may not be sure which package to choose, or even how to begin your research. Five factors can play a huge role in determining the best crosstab software for your business. Figure out what you need the crosstab software to […]

The human brain may be an amazing machine, but it’s only capable of processing one value at a time. That’s why multitasking tends to cause more harm than good. It’s also why data visualization gives the brain the easiest way to receive and interpret massive amounts of data. How the Human Brain Operates Even though […]

When you have a product that you know in your gut is a winner – but lack of sales is pegging it a loser – you don’t necessarily have to kill it off. You can instead improve the product by finding out why it just doesn’t seem to resonate. Crosstab software can help, with an […]

Crosstabs and pivot tables are both useful ways to analyze data, and they may even appear identical at a glance. Both feature rows and columns of data in a tabular format, providing select details and totals as desired. Despite their obvious similarities, however, the two also have some very obvious differences. Pivot tables generally offer […]

One the greatest benefits of survey data visualization is its ability to tell a story. But the story may not appear magically on its own. Sometimes you need to pore over mounds of numbers and sift through piles of survey comments before you’re able to tease out the story the data tells. Perhaps the best […]

When it comes to organizing, reviewing and analyzing data, both lists and crosstabs are at your service. Although the two techniques can actually appear similar at a glance, they are distinctly different. The technique that best suits your purposes depends on the type of information you want review and what you aim to achieve with […]