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mTab for Energy & Utilities

Earn customer trust and stay ahead of regulators.

See what drives satisfaction in every territory and where customers need better communication, before the next outage or rate case.

Wind turbines at dusk

Trusted by leading energy & utilities brands

  • PG&E
  • Xcel Energy
  • DTE
  • Exelon
  • Southern California Edison
  • Connexus Energy

mTab is a customer insights and research platform for energy and utility companies. It turns satisfaction trackers, regulatory surveys, program research and market data into decisions: Pulse monitors satisfaction drivers, outage communication, billing clarity, program enrollment and regulatory scrutiny by territory, and tells each team what changed and what to do next.

Decisions mTab supports in energy & utilities

  • Which satisfaction drivers to invest in, territory by territory
  • How to communicate during outages and rate changes
  • Which programs to promote, simplify or expand
  • How to support regulatory filings with customer evidence
  • Where commercial demand is building for new services

What Pulse monitors

  • Satisfaction drivers by territory
  • Outage communication
  • Billing clarity and accuracy
  • Program awareness and enrollment
  • Regulatory signals
  • Reliability perception
  • Commercial demand
  • Complaint themes

Where signals get missed today

  • A satisfaction drop driven by outage communication rather than restoration time
  • A satisfaction tracker and a regulatory survey both pointing to billing clarity, read by different teams
  • Rising program interest in two territories, identified after budgets were set

What Pulse surfaces

Signals Pulse surfaces for energy & utilities teams

Brand & Customer

Customer satisfaction fell 5 points in the service territory that experienced outages

Why it matters

The drop is in communication during outages, not in restoration time.

What to do next: Share the driver cut with operations and communications before the next storm season.

Research Finding

The satisfaction tracker and the regulatory survey agree on billing clarity as the top issue

Why it matters

Two independent studies now point to the same driver.

What to do next: Synthesize both into one finding for the billing redesign team.

Competitor

A neighboring provider gained on perceived reliability after its grid investment announcement

Why it matters

Perception moved before any change in actual reliability metrics.

What to do next: Brief communications on a reliability proof-point plan for the affected territory.

Illustrative signals

Halo Reports for energy & utilities insights teams

Built for satisfaction and regulatory research.

Utility insights teams track satisfaction by territory, measure programs and answer regulators with evidence. Halo Reports keeps that work in one governed place, and Pulse surfaces the driver that just moved.

  • Track satisfaction and its drivers by territory and customer segment
  • Combine satisfaction trackers with regulatory surveys and program research
  • Publish territory reports for operations, communications and regulatory affairs
  • Every Pulse priority links to the study behind it
Explore Halo Reports
Halo Reports in Viewing mode: an interactive media and digital funnel report page

Questions your teams can ask

  • What drove the satisfaction drop in the territory with outages?
  • Are customers asking for faster restoration or better communication?
  • Which program has the highest interest and the lowest enrollment, and why?
  • Which complaint themes are rising after the rate change?

Recurring work you can automate

  • Monthly satisfaction-driver synthesis by territory
  • Outage-communication brief before storm season
  • Program-enrollment monitor
  • Regulatory brief before each filing
Halo Flows

Platform capabilities

  • Halo Pulse: a daily, ranked briefing for customer, communications and regulatory teams
  • Halo Reports: satisfaction and driver analysis by territory
  • Halo Flows: territory reviews and regulatory briefs delivered on schedule
  • Halo Models: connect billing and outage data to your research
  • Ask Pulse: answers from your own studies, with the source shown

Teams in energy & utilities

FAQ

Energy & Utilities: questions we hear.

What energy and utility signals does Pulse track?

Satisfaction drivers by territory, outage communication, billing clarity, program awareness and enrollment, regulatory signals, reliability perception, commercial demand and complaint themes, across your research and the market.

Which of our data can Pulse use?

Trackers and studies in Halo, survey and experience platforms, customer and commercial systems, documents and public market sources. Pulse starts with public signals and becomes specific to you as sources are connected.

Does Pulse act on its own?

No. Pulse surfaces what changed, why it matters and a recommended next step with the evidence attached. Your team reviews and decides. Flows can automate recurring analysis, and their output is reviewed before it reaches stakeholders.

See Pulse on your energy & utilities data.

Bring one tracker or study. We'll show you what Pulse would surface for your team before we meet.

Book a demo