Customer stories
Trusted by teams like yours.
Ford, Jaguar Land Rover, Kantar, Bain, Foremost Insurance and a top-five global streamer use mTab to turn research and data into decisions their teams act on. Each story covers the situation, what mTab delivered and the result, in about 30 seconds.
Automotive
750+
Ford employees using mTab insights worldwide
Ford Motor Company
More than 750 people across Ford make customer, market and product decisions from the same insight, faster.
Read the storyAutomotive
350+
internal and external datasets unified
Jaguar Land Rover
One place to see what customers think across every study, and a foundation for Pulse to watch it continuously.
Read the storyMedia & Entertainment
Top 5
global streaming service
Leading Entertainment Company
Viewer insight informs show development and retention decisions across the company, in time to matter.
Read the storyFinancial Services
10×
faster from survey data to a decision-ready finding
Foremost Insurance
Survey data becomes decision-ready ten times faster, and the insights team spends its time on the questions that need a person.
Read the storyAgencies
Global
research delivery at enterprise scale
Kantar
Research that clients actually use after the readout, and a delivery model that scales across programs.
Read the storyAgencies
Faster
from research to client recommendation
Bain & Company
More time on the answer, less on the spreadsheet.
Read the storyTrusted by the world's leading brands
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